Reseller Partnership & Predictable B2B Rose Supply – PharmaRosa®

B2B rose range with reliable supply

As a reseller, would You like a stable rose assortment, tuned to real market demand and sourced from sustainable production? Here we present the PharmaRosa® B2B cooperation: data-driven variety selection, a modular product system (NEONATAL–URBAN SPACE), a pre‑order framework and logistics planned to match the season, with predictable supply. Which target market are You building for now: private gardens, public spaces or a mix of both?

Reseller partnership cooperation

We are looking for business partners – garden centres, green space maintenance companies and landscape contractors – for whom it is particularly important to sell high‑quality roses from sustainable production that reflect current market needs.


Modern, sustainable production structure

Thanks to our innovative propagation technology, we produce our plants in an environmentally conscious way, vegetatively, by means of cuttings. This process offers several economic advantages for our partners as well:

  • Lower resource requirements and reduced labour costs.
  • Minimised input material demand, resulting in lower procurement and maintenance costs.
  • We grow and distribute 1,380 own‑root rose varieties across Europe, including modern licensed varieties and roses that are not protected by plant variety rights.

Benefits offered by PharmaRosa® for reseller partners

Variety range optimised by market demand

  • Based on data‑driven sales analysis, we provide the most sought‑after rose varieties.
  • Flexible fulfilment of individual variety requirements for our reseller partners.

Sustainable and cost‑effective urban and public planting

  • Uniform growth with lower maintenance costs.
  • Creation of green areas that support biodiversity.
  • Varieties specifically optimised for long‑term ornamental value.

Own‑root roses – reliable quality and quick return on investment

  • Vigorous growth, fast regeneration and fewer losses after planting.
  • Well‑branched, attractive plants that require minimal care.
  • Longer lifespan, continuous renewal from root suckers – lower replacement costs.

Modular product system – optimised range for resellers

  • Propagation material – PharmaRosa® NEONATAL rooted cuttings.
  • Semi‑finished rose plants – suitable for further growing on.
  • Finished products for direct sale:
    • PharmaRosa® ORIGINAL (2‑litre potted rose).
    • PharmaRosa® EXTRA (6‑litre potted rose).
    • PharmaRosa® URBAN SPACE (12‑litre potted rose for urban landscaping).

Sales and logistics support for our reseller partners

  • Our pre‑order system ensures predictable stock management.
  • Flexible solutions tailored to customer needs.
  • Professionally grown plant stock optimised for planting.

Would You like a sustainable, market‑driven rose range with reliable supply as a reseller?

We offer a B2B cooperation in which the assortment, pre‑ordering and logistics become more plannable, allowing You to build a stable, well‑sellable range more quickly.

  • Variety selection aligned with market demand and flexible handling of variety requirements for resellers
  • Modular product system for Your target market: NEONATAL, ORIGINAL (2 l), EXTRA (6 l), URBAN SPACE (12 l)
  • Pre‑order based operation with predictable stock management to reduce stock risk
  • Plant stock optimised for planting, with uniform plants for fewer losses and lower subsequent costs
  • Sustainable, own‑root range for urban, public and private garden use
  • Sales and logistics coordination adapted to the planned volume and season

Request a reseller consultation Or write to us directly: [email protected]


PharmaRosa® Partner programmes
We connect stakeholders. We provide structure.

Product types

Pages for private customers
Garden roses for the family garden, with minimal care  → ORIGINAL®
Premium garden roses – instant impact, a truly showpiece garden  → EXTRA®
Pages for professionals and private customers
Roses for public spaces – large areas, sustainable maintenance  → NATURAL®
Roses for projects – hedge and row planting, fast implementation  → RAPID®
For professional partners only
Production – propagation material for garden roses, wholesale  → NEONATAL®

Company details

PharmaRosa Ltd.
Company registration number: 01-09-717479
VAT number: 13075314-2-43
Plant health registration no.: HU130721
Bank account (IBAN):
HU85117631891388688400000000
BIC (SWIFT): OTPVHUHB
Bank name: OTP Bank Nyrt.