Bedding rose

53-140-1
53-140-2

Purple Lodge

Bedding rose

ORA2437 – Pierre Orard

Deep, velvety crimson-purple. - flowerbed floribunda rose - strong, well-scented rose - sweet, fruity aroma

– Deep, velvety crimson‑purple clustered blooms
– Strong, sweet, fruity classic rose fragrance
– Bushy, dense habit for rich flower beds
– Abundant repeat flowering through the season
– Hardy to H7, reliable in colder climates
Special feature: Award‑winning fragrance with multiple international perfume prizes
Long-lasting plant – Shapes and contours
Purple Lodge
pharmaROSA® ORIGINAL 2-litre own-root potted rose
18,80 €
Out of stock. In cultivation. Temporarily unavailable.
4 (5860)
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PURPLE LODGE – purple bedding floribunda rose – Orard

PURPLE Lodge is a richly flowering, medium-height floribunda that brings colour, fragrance and an air of English lodge elegance to Irish family gardens without demanding expert care. Its bushy, clump-forming habit fills small beds and front borders with clusters of velvety crimson-purple blooms that repeat generously through the season, even where soils are heavy and need reliable drainage in wet Atlantic weather. The strongly sweet, fruity fragrance and beautifully shaped, very double flowers make it as suitable by a path or patio as in a mixed cottage-style border. Grown on its own roots in a convenient 2‑litre pot, it settles in steadily for a long-lived, easily maintained planting. Over the first three years it puts down steady roots, then builds strong shoots, before reaching its full ornamental value and becoming a stable feature you simply enjoy and lightly prune.



Use cases

Target area Reason
Front garden feature bed The bushy, clump-forming habit and medium height create a neat, rounded presence that reads well from the street, giving you an attractive, organised front garden bed that remains easy to keep in shape with light annual pruning for busy homeowners
Small mixed border with perennials Dense foliage and clustered blooms combine happily with cranesbills, bellflowers or crocosmia to form a full, cottage-style border, so you gain long seasonal interest from one reliable structure rose that anchors softer perennials for cottage-garden fans
Scented seating or patio area The strong, sweet, fruity fragrance carries well in still air, making it ideal beside a bench or terrace where you can enjoy perfumed evenings without intensive rose care, just occasional deadheading and feeding for evening relaxers
Compact rose hedge or edging line Planted at 40–50 cm spacing, its regular height and good repeat flowering create a colourful, low hedge that subtly marks paths or driveways, giving structure and definition without needing constant clipping or specialist know-how for practical gardeners
Solitary specimen near the front door As a single specimen at about 75 cm spacing, the rich crimson-purple, manor-house style flowers draw the eye and welcome visitors, while the moderate maintenance needs fit easily into an ordinary household routine for style-conscious owners
Small groups of 3–5 roses Planted in a tight group, the rounded shrubs knit together into one generous dome of colour, quickly giving the effect of a designed bed and covering soil well, so weeding and fiddly underplanting are minimal for low-effort gardeners
Large container on balcony or terrace In a 40–50 litre container with good compost and drainage, it forms a stable, long-lived potted rose whose own-root growth adapts gradually to your watering routine, offering repeating blooms and fragrance without needing to be replaced often for urban balcony owners
Clay-based or exposed Irish sites Once established, the robust shrub structure copes well where winds are brisk and soils are heavier, provided you give basic drainage, making it suitable for many typical Irish suburban plots and coastal-influenced gardens for Irish family gardeners

Decorating ideas

  • Manor-front welcome – Plant a trio by your front path with lavender edging to echo the elegance of an English lodge entrance – ideal for homeowners wanting a smart yet manageable approach.
  • Cottage mix – Combine with garden cranesbills and peach-leaved bellflower in a narrow border for a soft, romantic look – perfect for cottage-garden lovers who prefer relaxed planting.
  • Evening perfume corner – Place one in a large terracotta pot beside a favourite chair where its fruity fragrance can be enjoyed after work – suited to busy people seeking easy after-hours enjoyment.
  • Colour block bed – Fill a small rectangular bed with a tight grid of plants for a bold, uniform splash of purple in summer – great for beginners who want strong effect with simple maintenance.
  • Pathway edging – Use a single line along a garden path, underplanting with low herbs like rosemary, to frame your route in colour and scent – ideal for families who like tidy, clearly defined spaces.

Technical cultivar profile
Parameter Data
Name and registration Floribunda shrub rose, registered as ORA2437, marketed as PURPLE LODGE bedding rose. Belongs to the bed rose commercial group and recognised as a versatile shrub and park rose suitable for both beds and cutting.
Origin and breeding Bred in France by Pierre Orard in 2007, with unknown parentage. Introduced commercially by Lacon in Germany in 2010 and Roseraies Orard in France from 2012, registration FR 20097 dating from 2009.
Awards and recognitions Highly decorated for fragrance, including several 2008 perfume prizes at Monza, Barcelona, Baden-Baden, Madrid and Saverne, along with the Crown of Queen Theodolinde, plus the Monaco Perfume Cup in 2014.
Growth and structure Medium shrub with a bushy, clump-forming habit, typically 80–120 cm high and 55–85 cm wide. Moderately thorny, with dense, matt green foliage that clothes the framework well and gives a solid bed presence.
Flower morphology Produces medium-sized, very double, cup-shaped blooms of around 40 or more petals, borne in clusters. Flowers repeatedly through the season, with a notably generous second flush when well watered and fed.
Colour and phenology Deep, velvety crimson-purple overall, with darker centres and slightly paler petal edges. Colour may fade a little in strong sun, retaining richer tones in cooler spells, offering a varied yet harmonious purple display.
Fragrance and aroma Strongly perfumed rose with a sweet, fruity character, noticeable at close range and in sheltered spots. Primarily ornamental rather than for cosmetic use, but fragrance quality is high enough for scented garden plantings.
Rose hip characteristics Occasionally sets small, spherical red hips about 8–12 mm in diameter. They add a discreet late-season accent but are not a dominant ornamental feature and may be reduced by regular deadheading for repeat bloom.
Resistance and hardiness Hardy to approximately –23 to –21 °C (USDA 6a, RHS H7, Swedish Zone 3). Disease resistance is medium to powdery mildew, black spot and rust, benefitting from basic preventative care and good air circulation.
Horticultural recommendations Best in full sun with well-drained soil. Space at 40–50 cm for hedging or mass planting, 75 cm as a specimen. Maintain with seasonal feeding, watering in dry spells and occasional pest and disease control as needed.

PURPLE LODGE offers richly scented purple clusters, a bushy, space-filling habit and dependable repeat flowering, while its own-root form supports long-term, easily managed growth; consider it if you want a lasting, characterful rose that fits ordinary care.

Detailed product attributes

Product Identification Data

Product Name: PURPLE LODGE – purple bedding floribunda rose - Orard
Product Type: pharmaROSA® ORIGINAL - 2-litre own-root potted rose
Cultivar Authenticity: Verified:04.04.2025
Cultivar Merit Rating: premium bronze
Item Number: [909] 53-140 (14.02.2026) pharmarosa.ie

Name and Registration

Cultivar Name Meaning: The word 'Purple' refers to the purple colour, while 'Lodge' evokes the elegance of an English manor or hunting lodge.
Synonym Name: Palais Biron; Purpledelicious
Trade Name: Purple Lodge Bedding rose ORA2437
Rose Group: Floribunda, Shrub
Commercial Type: flowerbed floribunda rose
Commercial Group: Bed rose
Exhibition Category: shrub rose; park rose (also suitable for cut flowers)
Collection: Bedding rose

Origin and Breeding

Initial Distributor: Lacon (Germany, 2010); Roseraies Orard (France, 2012)
Registration Year: 2009 (FR 20097)
Breeder: Pierre Orard
Breeding Company / Institution: Roseraies Orard (France)
Breeding Year: France, 2007
Parentage: unknown

Awards and Honours

Competition and Show Awards: Monza Fragrance Award – Best park rose (2008); Barcelona Perfume Prize (2008); Baden-Baden Perfume Prize (2008); Madrid Perfume Prize (2008); Saverne Perfume Prize (2008); Crown of Queen Theodolinde (Monza) (2008); Monaco Perfume Cup (2014); Mayor of Mona

Growth and Structural Characteristics

Height: 2.6-3.9ft (80-120 cm)
Spread: 1.8-2.8ft (55-85 cm)
Growth Habit: bushy (clump-forming)
Foliage: The variety has dense foliage. Its leaves have a matt surface and a green hue.
Prickliness: moderately thorny
Self-Cleaning Description: Most of the spent flowers remain on the plant and require subsequent cleaning.
Self-Cleaning Intensity: Self-cleaning: moderate.

Flower Morphology

Flower Fullness: very double-flowered
Flower Form: cup-shaped
Flower Size: M (1,5-2,75 in)
Inflorescence Type: clustered
Colour Code: ARS code: M RHS code: 79A (outer), 79B (inner)
Repeat Flowering: Repeats well; the second flowering is also abundant.

Colour Data and Phenology

Colour: crimson-lilac
Flower Colour: Deep, velvety crimson-purple.
Closed Bud: Dark deep purple petals with a subtle bluish hue.
Freshly Opened Flower: Rich, velvety crimson-purple, gradually deepening to a bluish purple towards the centre.
Full Bloom: Uniform crimson purple, the petal edges are paler, the inner throat areas are darker.
Pre-Fading Flower: A muted crimson with a fading lilac‑rosy margin.
Colour Fading Description: In strong sunlight it fades slightly, while in cooler conditions it retains a deeper hue.

Fragrance and Aroma

Fragrance Strength: strong, well-scented rose
Fragrance Character: sweet, fruity aroma
Pollinator Attraction: Double (26–39 petals) flowers attract pollinators only to a limited extent, as the double flower form often obscures or restricts access to the stamens, reducing nectar and pollen availability.
Pollinator-Friendly Rating: Double, 26–39-petalled flowers partially cover the stamens, so its pollinator-friendliness is limited; primarily an ornamental cultivar.

Rose Hip Characteristics

Rose Hip Shape: spherical
Rose Hip Notes: Occasionally produced, 8–12 mm in diameter, spherical, red rose hip.

Resistance and Hardiness

Hardiness (°C): -23–-21 °C
Heat and Drought Tolerance Description: Generally flowers well in warm conditions; prolonged drought requires irrigation.
Disease Resistance: medium
  • powdery mildew – medium
  • black spot – medium
  • rust – medium

Horticultural Recommendations

Recommended Spacing: Mass planting 50 cm, for hedging 40 cm, as a solitary specimen 75 cm
Planting Density: square planting 4,2 plants/m², hexagonal arrangement 4,8 plants/m²
Partial Shade Tolerance: prefers a sunny position
Maintenance Requirements: Maintenance requirement medium; occasionally requires pest and disease control.
Key Uses: bed, cut flower, solitary specimen

Notes

Strengths: Long-lasting plant – Shapes and contours
Companion Plants: Campanula persicifolia - peach‑leaved bellflower Geranium spp. - garden cranesbills Crocosmia sp - garden crocosmia
Note: -
PURPLE LODGE – purple bedding floribunda rose - Orard
Deep, velvety crimson-purple. - flowerbed floribunda rose - strong, well-scented rose - sweet, fruity aroma
Online rose purchase - crimson-lilac - flowerbed floribunda rose - Purple Lodge - (2.6-3.9ft (80-120 cm))
Inflorescence: clustered Height: 2.6-3.9ft (80-120 cm) Flower shape: cup-shaped Winter hardiness: 6b crimson-lilac - Lacon (Germany, 2010); Roseraies Orard (France, 2012) flowerbed floribunda rose - Flower size: M (1,5-2,75 in) Flower size: M (1,5-2,75 in) - Height: 2.6-3.9ft (80-120 cm) Height: 2.6-3.9ft (80-120 cm) - Flower fullness: very double-flowered Purple Lodge - Roses in the garden | pharmaROSA® Original - premium bronze Pierre Orard

We showcase the external appearance of the roses available for online purchase from our webshop.


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Information

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Care guide

Our product is a rose grown with unique pharmaROSA® cultivation technology!

2 litre, own-root, potted rose.
With shoots appropriate to the season.
With roots thoroughly interwoven through the growing medium.
Quality in line with the requirements of the E.N.A. (European Nurserystock Association).
In unique packaging that prevents damage.
Can be planted during frost-free periods.
True-to-type rose plant with an individual identifier.

The pharmaROSA® own-root potted rose is a well-rooted plant that supports reliable establishment when planted and cared for properly, so it can be planted whenever the soil is not frozen.


Stock: several varieties and several stages of development in a short stock section.
Shoot system: intensive growth of fresh basal shoots on a young plant.
Root system: presentation of the strong root system interwoven through the growing medium with the pot removed.
Balance: mature plant where the development of the root system and the shoots is in harmony.

Information about the videos
The video series is not a “seasonal showcase”, but makes the essence of pharmaROSA® own-root production tangible: how the plant is built, what the root system is like and how the shoots renew themselves. The footage was therefore taken at different times, showing plants at different stages of development, so mixed leaf coverage or differing growth stages may appear in the videos. This is not a “sample” of the batch delivered, but an illustration of how the technology works. The current condition of the rose available to order — typical of the given period and similar to what you can expect to receive in the parcel — is shown at the top of the product page.

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Product types

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Garden roses for the family garden, with minimal care  → ORIGINAL®
Premium garden roses – instant impact, a truly showpiece garden  → EXTRA®
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Roses for public spaces – large areas, sustainable maintenance  → NATURAL®
Roses for projects – hedge and row planting, fast implementation  → RAPID®
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Company details

PharmaRosa Ltd.
Company registration number: 01-09-717479
VAT number: 13075314-2-43
Plant health registration no.: HU130721
Bank account (IBAN):
HU85117631891388688400000000
BIC (SWIFT): OTPVHUHB
Bank name: OTP Bank Nyrt.