Uniform, vivid carmine‑pink petals with saturated colour. - flower bed shrub rose - mild, restrained-scented rose - light, softly rose scented
– Vivid carmine‑pink, intensely full blooms
– Abundant repeat flowering throughout the season
– Upright, compact shrub for beds and borders
– Good heat and drought tolerance in summer
– Decorative orange-red hips in small numbers Special feature: Central golden-yellow stamens glow among the pink petals.
Transparent processes – Neat composition
pharmaROSA® ORIGINAL 2-litre own-root potted rose
18,80 €
5(8103)
Souvenir d'Edouard Maubert™ – pink bedding shrub rose
This romantic Les Provençelles® shrub rose offers reliably neat, upright growth and a softly pink display that suits almost any Irish family garden. Clusters of very double, cup-shaped blooms open in waves from summer, giving strongly repeating colour that stays attractive even in a changeable, wet and breezy climate. In its pharmaROSA® ORIGINAL 2-litre pot it arrives well-rooted and easy to plant – You simply settle it in, keep it watered, and let it grow on gradually. The own-root structure forms a balanced, long-lived bush that copes well with Atlantic conditions when drainage is managed, supporting an easy-care, long-term display in front gardens and cottage-style beds for many seasons to come.
Souvenir d'Edouard Maubert at full bloom, showing vivid fuchsia-pink, very double flowers.
Matt, light green foliage on Souvenir d'Edouard Maubert.
Use cases
Target area
Reason
Front garden focal shrub
The upright, moderately tall habit creates a clear, tidy presence without blocking windows, ideal beside a gate, path or low wall. Well-suited if You want a statement rose that behaves predictably and stays in proportion for busy beginners
Small bedding groups (1–5 plants)
Planting compact groups at the recommended spacing quickly forms a dense flowering block, giving generous colour from mid-season onwards with straightforward pruning. Excellent when You want a cohesive bed structure and reliable coverage without constant intervention for time-pressed homeowners
Cottage-style mixed border
The carmine-pink, old-fashioned double blooms blend beautifully with perennials and grasses, adding romance without becoming unruly. Own-root growth lets the shrub knit naturally into mixed planting over the years, suiting relaxed Irish cottage borders for enthusiastic hobby-gardeners
Urban front garden with limited space
A mature height around 1–1.4 m gives vertical interest in small plots while the 60–85 cm spread remains manageable along drives or pavements. You gain structure and summer colour with only moderate maintenance, fitting compact city gardens for busy urbanites
Low hedge or edging row
When planted at closer hedge spacing, the upright framework lines paths or separates garden areas with a softly flowering, informal boundary. This works well where You want definition around lawns or play areas but prefer a gentle, floral feel rather than hard fencing for family-focused gardeners
Solitary specimen in lawn or gravel
As a single rose, its evenly upright shape and repeating clusters of blooms draw the eye without needing companions, simplifying design decisions. Own-root durability means it can remain in place for years, ideal for those creating a long-term garden centrepiece for thoughtful planners
Coastal or exposed sites with managed drainage
This variety maintains its flowering performance where air is humid and winds are brisk, provided soil drains reasonably well after heavy rain, supporting dependable colour in typical Atlantic-influenced Irish gardens for coastal and countryside residents
Large patio container (40–50 litres minimum)
In a generously sized pot with quality compost and regular watering, the upright habit and medium height suit terraces and balconies, bringing shrub-rose presence to paved spaces. Own-root planting ensures long-term resilience, particularly attractive for space-conscious balcony-owners
Decorating ideas
Cottage Charm Trio – Combine Souvenir d'Edouard Maubert™ with lavender and catmint along a path for a soft, romantic edging that repeats flower through summer – for lovers of relaxed cottage borders
Pink Entrance Accent – Flank your front door with two matching roses in large 40–50 litre pots underplanted with white bacopa for a neat, upright welcome – for homeowners wanting instant kerb appeal
Structured Bed Ribbon – Create a low, flowing hedge by spacing a row of plants at 40 cm and threading blue Carex flacca ‘Blue Zinger’ between them – for gardeners seeking tidy structure without rigid formality
Gravel Feature Island – Set a solitary shrub in a gravel circle, ringed with small alliums and silver thyme, to highlight its cup-shaped pink clusters – for design-conscious gardeners working with low-maintenance schemes
Family-Friendly Rose Corner – Group three plants near a seating area with soft grasses and a small hydrangea backdrop, giving a long-season focal point that is easy to look after – for busy families enjoying relaxed outdoor time
Technical cultivar profile
Parameter
Data
Name and registration
Modern shrub rose, exhibition category shrub rose. Registered as MASedmaub, traded as Souvenir d'Edouard Maubert™ Les Provençelles® MASedmaub; ARS exhibition name Souvenir d’Edouard Maubert.
Origin and breeding
Bred by Dominique Massad, Les Créations Massad, France. Parentage Wise Portia × (Magenta × Amber Queen). Introduced and registered in 2009, initially distributed in France.
Growth and structure
Upright shrub reaching about 100–140 cm in height, spreading 60–85 cm. Moderately dense, matte, light green foliage (RHS 143C). Moderately thorny stems, suitable for beds, groups or specimen use.
Flower morphology
Medium-sized, very double, cup-shaped blooms with over 40 petals. Flowers are borne in clusters of 3–7 per stem, providing a full, traditional rose effect in flower beds and borders.
Colour and phenology
Velvety deep-pink buds open carmine-pink, inner sides paler. Full bloom intense fuchsia with golden-yellow stamens, then fading towards pale rose-quartz tones as the flower ages, colour retention medium.
Fragrance and aroma
Light, gently rose-scented fragrance with a restrained, unobtrusive character. Scent is noticeable at close range but does not dominate seating areas, suiting mixed plantings and front gardens.
Rose hip characteristics
Forms small, spherical hips 8–12 mm across, orange-red in colour. Produced only in modest quantities, so hips add a subtle seasonal accent without overwhelming the shrub’s overall appearance.
Resistance and hardiness
Hardy to approximately −21 to −18 °C (RHS H7, USDA 6b, Swedish Zone 3). Medium resistance to powdery mildew, black spot and rust; benefits from good air movement and routine care in damp seasons.
Horticultural recommendations
Best grown in a sunny position. Recommended spacing: 50 cm for beds, 40 cm for hedging, 75 cm for specimens. Water in prolonged drought; moderate care level with occasional plant protection as required.
Souvenir d'Edouard Maubert™ offers upright, neat growth, abundant repeating pink blooms and long-term own-root resilience, making it a dependable choice for easy-care beds and containers if You would like a rose that simply works for You.
Colour Fading Description:
The bud develops from a deep carmine‑pink into an intense fuchsia‑pink at full bloom, then fades to a pale rose‑quartz tone prior to the end of flowering.
Pollinator Attraction:
Its strongly double, tightly closed blooms limit pollen accessibility, so it attracts pollinators poorly.
Pollinator-Friendly Rating:
Its very double, tightly closed flowers mean it is limited in pollinator-friendliness and attracts pollinators only weakly.
Our product is a rose grown with unique pharmaROSA® cultivation technology!
2 litre, own-root, potted rose.
With shoots appropriate to the season.
With roots thoroughly interwoven through the growing medium.
Quality in line with the requirements of the E.N.A. (European Nurserystock Association).
In unique packaging that prevents damage.
Can be planted during frost-free periods.
True-to-type rose plant with an individual identifier.
The pharmaROSA® own-root potted rose is a well-rooted plant that supports reliable establishment when planted and cared for properly, so it can be planted whenever the soil is not frozen.
Stock: several varieties and several stages of development in a short stock section.Shoot system: intensive growth of fresh basal shoots on a young plant.Root system: presentation of the strong root system interwoven through the growing medium with the pot removed.Balance: mature plant where the development of the root system and the shoots is in harmony.
Information about the videos
The video series is not a “seasonal showcase”, but makes the essence of pharmaROSA® own-root production tangible: how the plant is built, what the root system is like and how the shoots renew themselves. The footage was therefore taken at different times, showing plants at different stages of development, so mixed leaf coverage or differing growth stages may appear in the videos. This is not a “sample” of the batch delivered, but an illustration of how the technology works. The current condition of the rose available to order — typical of the given period and similar to what you can expect to receive in the parcel — is shown at the top of the product page.
Pages for private customers Garden roses for the family garden, with minimal care → ORIGINAL® Premium garden roses – instant impact, a truly showpiece garden → EXTRA® Pages for professionals and private customers Roses for public spaces – large areas, sustainable maintenance → NATURAL® Roses for projects – hedge and row planting, fast implementation → RAPID® For professional partners only Production – propagation material for garden roses, wholesale → NEONATAL®
Company details
PharmaRosa Ltd. Company registration number: 01-09-717479 VAT number: 13075314-2-43 Plant health registration no.: HU130721 Bank account (IBAN): HU85117631891388688400000000 BIC (SWIFT): OTPVHUHB Bank name: OTP Bank Nyrt.