Hybrid tea rose

85-069-1
85-069-2

Beverly®

Eleganza®

KORpauvio – Wilhelm Kordes III.

Even, full pink shade without any slight purplish tones. - hybrid tea rose - very strong, garden-filling scented rose - perfumed, citrus

– Intensely perfumed, citrus very strong fragrance
– Elegant high‑centred hybrid tea blooms
– Long stems ideal for cutting and vases
– Upright, bushy habit with glossy foliage
– Good heat and drought tolerance in summer
Special feature: Award‑winning hybrid tea, crowned at Biltmore and The Hague for beauty and scent.
Built on experience – Nature-inspired style
Beverly®
pharmaROSA® ORIGINAL 2-litre own-root potted rose
19,40 €
Out of stock. In cultivation. Temporarily unavailable.
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BEVERLY® – pink hybrid tea rose – Kordes

BEVERLY® is a modern hybrid tea that brings classic, high-centred blooms together with a surprisingly easy-care nature, making it a reassuring choice for Irish family gardens where weather can mean humidity and frequent rain. You get exhibition-style flowers in a compact, upright, bushy plant that fits neatly into smaller beds and front gardens without taking over the space, so it stays manageable even if You are short on time. Its very strong, citrus-perfumed scent creates a romantic atmosphere along paths and near seating areas, while the dense, glossy, dark green foliage offers reliable structure all season. As an own-root plant, it settles in gradually and can regenerate well after pruning or weather damage, supporting a long, lasting presence in Your garden. In the first year it focuses on roots, the second year on shoots, and from the third year it delivers full ornamental impact with generous repeat flowering. Planted in the ground or in a 40–50 litre container with good drainage, it rewards even beginners with poised, elegant blooms for cutting and enjoying indoors.



Use cases

Target area Reason
Front garden focal point by the entrance The upright, bushy growth and large, high-centred blooms form a clear, elegant focal point that stays neat near paths and doorways, ideal for a welcoming look that does not overwhelm a small space for the style-conscious homeowner
Sunny mixed border in a family garden Medium height and dense, glossy foliage give good structure in borders, while remontant flowering provides waves of pink colour that combine easily with perennials and grasses, suiting busy gardeners who want impact with simple seasonal care for the family
Patio or balcony in a large container Performs well in a 40–50 litre pot with regular watering and feeding, so You can enjoy exhibition-style flowers and perfume close to seating areas without redesigning the whole garden, perfect for compact urban spaces and renters seeking flexible planting for the city-dweller
Small group planting of 3 roses in a bed Planted in a triangle with recommended spacing, three bushes create a rounded, continuous display that looks full but still tidy, giving reliable results even if You are new to roses and prefer straightforward maintenance for the beginner
Cutting corner for home flower arrangements The long-stemmed, high-centred flowers open slowly and hold well in the vase, so a single bush can supply regular, scented stems for the house throughout the season, suiting those who love fresh, home-grown bouquets for the flower-lover
Seating area or terrace where fragrance matters Very strong, citrus-perfumed blooms release a garden-filling aroma, especially in still evening air, creating a cosy, romantic mood around benches or patios without needing many plants, ideal for relaxed evenings outdoors for the romantic
Coastal or exposed suburban garden bed Good heat tolerance and reliable hardiness help it cope where weather can be changeable, provided drainage is improved in heavier soils often prone to staying wet in Atlantic winds and rain, supporting those refining tougher sites for the practical-gardener
Ornamental hedge or low boundary line When planted at hedge spacing, the upright, evenly branched habit forms a clear, flowered line that frames paths or drive edges, bringing order and definition without fussy clipping, appealing to people who like a tidy outline with minimal effort for the organiser

Decorating ideas

  • Cottage Border Ribbon – Underplant BEVERLY® with sweet alyssum and soft grasses to echo rural cottage paths while keeping a clean, structured line – ideal for lovers of relaxed but ordered cottage style
  • Perfumed Patio Trio – Plant three BEVERLY® in a single 50-litre container and edge the pot with trailing lobelia for a compact, scented feature – suited to small patios and balconies
  • Pink and Blue Elegance – Combine BEVERLY® with Verbena hastata ‘Blue Spires’ for vertical blue accents rising through the pink roses – attractive for those wanting a refined, modern border
  • Entrance Welcome Bed – Place BEVERLY® by the front door with white hydrangeas and lavender for structure, scent and year-round presence – perfect for neat, low-maintenance front gardens
  • Cutting and Display Corner – Dedicate a sunny square with BEVERLY® and Anemone ‘Fantasy Belle’ so You can cut roses and late-season anemones together – great for home decorators who love fresh arrangements

Technical cultivar profile
Parameter Data
Name and registration Hybrid tea rose from the Eleganza collection; registered as KORpauvio, traded as Beverly Eleganza and widely shown under Beverly as the ARS approved exhibition name.
Origin and breeding Bred by Wilhelm Kordes III in Germany from ‘The McCartney Rose’ crossed with an unknown seedling; introduced after 2008 by W. Kordes’ Söhne for garden and exhibition use.
Awards and recognitions Winner of Biltmore International Rose Trials Pauline Merrell Award for Best Hybrid Tea and Cornelia Vanderbilt Cecil Award for Most Fragrant Rose, plus Golden Rose of The Hague Golden Rose Award in 2013.
Growth and structure Vigorous, upright, bushy plant typically 100–140 cm tall and 70–110 cm wide, with moderately thorny stems and dense, glossy, dark green foliage that gives a solid, formal presence in beds and borders.
Flower morphology Very double, high-centred, pointed-budded blooms with over 40 petals, usually borne singly on stems; large flower size in the 2.75–3.95 inch range gives a classic exhibition hybrid tea appearance.
Colour and phenology Even mid-pink flowers that fade gradually to pastel pink with a delicate silvery sheen; colour retention is moderate, and remontant flowering ensures a generous second flush after the main early summer display.
Fragrance and aroma Very strong, garden-filling perfume with a clear citrus character; ideal where scented impact is a priority, though highly double blooms mean the variety is mainly ornamental rather than pollinator focused.
Rose hip characteristics Produces occasional ovoid, orange-red hips about 10–14 mm in diameter; hips are not abundant and are mainly of incidental ornamental interest rather than a key feature of the cultivar.
Resistance and hardiness Hardy to about −26 to −23 °C (RHS H7, USDA 5b, Swedish zone 4); tolerates heat well but needs watering in drought; disease resistance to mildew, black spot and rust is moderate, so basic protection may be needed.
Horticultural recommendations Best in a sunny position with well-drained soil; allow 65 cm spacing in mass plantings or 100 cm for specimens, or use a 40–50 litre container; deadhead spent blooms and give occasional plant protection as required.

BEVERLY® offers fragrant, exhibition-quality blooms on a manageable, upright bush that suits containers and small beds, and as an own-root rose it settles in for long-term, reliable structure, making it a thoughtful choice if You want lasting beauty with modest care.

Detailed product attributes

Product Identification Data

Product Name: BEVERLY® – pink hybrid tea rose - Kordes
Product Type: pharmaROSA® ORIGINAL - 2-litre own-root potted rose
Cultivar Authenticity: Verified:12.09.2025
Cultivar Merit Rating: premium silver
Item Number: [1094] 85-069 (14.02.2026) pharmarosa.ie

Name and Registration

Cultivar Name Meaning: The name is a female forename.
Synonym Name: Perfume Passion; Pink Perfection; Sophie Davant
Trade Name: Beverly® Eleganza® KORpauvio
Rose Group: Hybrid Tea
Commercial Type: hybrid tea rose
Commercial Group: Hybrid tea rose
Exhibition Category: exhibition hybrid tea; cut flower
Collection: Eleganza®

Origin and Breeding

Initial Distributor: W. Kordes' Söhne (Germany)
Year of Introduction: after 2008
Breeder: Wilhelm Kordes III.
Breeding Company / Institution: W. Kordes’ Söhne
Parentage: 'The McCartney Rose' × unknown seedling

Awards and Honours

Competition and Show Awards: Biltmore International Rose Trials – Pauline Merrell Award (Best Hybrid Tea) (2013); Biltmore International Rose Trials – Cornelia Vanderbilt Cecil Award (Most Fragrant Rose) (2013); Golden Rose of The Hague – Golden Rose Award (2013)

Growth and Structural Characteristics

Height: 3.3-4.6ft (100-140 cm)
Spread: 2.3-3.6ft (70-110 cm)
Growth Habit: upright, bushy
Foliage: The variety has dense foliage; its leaves are glossy and dark green in colour.
Prickliness: moderately thorny
Self-Cleaning Description: Most spent flowers remain on the plant and require manual deadheading.
Self-Cleaning Intensity: Self-cleaning: poor.

Flower Morphology

Flower Fullness: very double-flowered
Flower Form: high-centred, pointed-budded (cut-rose type)
Flower Size: L (2,75-3,95 in)
Inflorescence Type: solitary
Colour Code: ARS code: PB RHS code: 55C (outer), 62D (inner)
Repeat Flowering: Remontant, producing a generous second flush of blooms.

Colour Data and Phenology

Colour: pink
Flower Colour: Even, full pink shade without any slight purplish tones.
Closed Bud: Deeper, vivid pink, slightly darkening towards the tip.
Freshly Opened Flower: Pure mid-pink with a paler rim on the outer petals.
Full Bloom: Even medium pink, with the inner side of the petals one shade lighter.
Pre-Fading Flower: Fading pastel pink, with the edges taking on a delicate silvery-pink sheen.
Colour Fading Description: During opening, the mid-pink tone moderately fades to a pastel pink and acquires a delicate silvery sheen before the bloom fades.

Fragrance and Aroma

Fragrance Strength: very strong, garden-filling scented rose
Fragrance Character: perfumed, citrus
Pollinator Attraction: Highly double, tall cup-shaped flowers with inaccessible stamens make this variety only weakly attractive to pollinators.
Pollinator-Friendly Rating: Its very double blooms enclose the stamens, so it is primarily an ornamental cultivar.

Rose Hip Characteristics

Rose Hip Shape: egg-shaped
Rose Hip Colour: orange-red
Rose Hip Notes: Rose hips may occur but are not typically produced in large quantities; the hips are 10–14 mm in diameter, ovoid in shape and orange‑red.

Resistance and Hardiness

Hardiness (°C): -26–-23 °C
Heat and Drought Tolerance Description: Tolerates heat well; under prolonged drought it requires regular watering.
Disease Resistance: moderate
  • powdery mildew – moderate
  • black spot – moderate
  • rust – moderate

Horticultural Recommendations

Recommended Spacing: 65 cm for mass planting, 55 cm for a hedge, 100 cm as a specimen plant
Planting Density: in square planting 2,5 plants/m², in hexagonal arrangement 2,9 plants/m²
Partial Shade Tolerance: Preferably in a sunny spot
Maintenance Requirements: Maintenance requirement: medium; occasionally requires plant protection.
Key Uses: flower bed, specimen plant, cut flower, container

Notes

Strengths: Built on experience – Nature-inspired style
Companion Plants: Anemone 'Fantasy Belle' - windflower Verbena hastata ‘Blue Spires’ - lush-flowering blue vervain Alyssum maritimum - sweet alyssum
Note: -
BEVERLY® – pink hybrid tea rose - Kordes
Even, full pink shade without any slight purplish tones. - hybrid tea rose - very strong, garden-filling scented rose - perfumed, citrus
Rose Shopping Online - pink - hybrid tea rose - Beverly® - (3.3-4.6ft (100-140 cm))
Inflorescence: solitary Height: 3.3-4.6ft (100-140 cm) Flower shape: high-centred, pointed-budded (cut-rose type) Winter hardiness: - pink - W. Kordes' Söhne (Germany) hybrid tea rose - Flower size: L (2,75-3,95 in) Flower size: L (2,75-3,95 in) - Height: 3.3-4.6ft (100-140 cm) Height: 3.3-4.6ft (100-140 cm) - Flower fullness: very double-flowered Beverly® - Roses in the garden | pharmaROSA® Original - premium silver Wilhelm Kordes III.

We showcase the external appearance of the roses available for online purchase from our webshop.


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Information

In what condition do we send the rose from our online webshop?

Let us ask ourselves the question. What would I like to use the rose for?
Flower? - Location? - Screening? - Fragrance? - Height? - Breeder? - Rose hip?

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Care guide

Our product is a rose grown with unique pharmaROSA® cultivation technology!

2 litre, own-root, potted rose.
With shoots appropriate to the season.
With roots thoroughly interwoven through the growing medium.
Quality in line with the requirements of the E.N.A. (European Nurserystock Association).
In unique packaging that prevents damage.
Can be planted during frost-free periods.
True-to-type rose plant with an individual identifier.

The pharmaROSA® own-root potted rose is a well-rooted plant that supports reliable establishment when planted and cared for properly, so it can be planted whenever the soil is not frozen.


Stock: several varieties and several stages of development in a short stock section.
Shoot system: intensive growth of fresh basal shoots on a young plant.
Root system: presentation of the strong root system interwoven through the growing medium with the pot removed.
Balance: mature plant where the development of the root system and the shoots is in harmony.

Information about the videos
The video series is not a “seasonal showcase”, but makes the essence of pharmaROSA® own-root production tangible: how the plant is built, what the root system is like and how the shoots renew themselves. The footage was therefore taken at different times, showing plants at different stages of development, so mixed leaf coverage or differing growth stages may appear in the videos. This is not a “sample” of the batch delivered, but an illustration of how the technology works. The current condition of the rose available to order — typical of the given period and similar to what you can expect to receive in the parcel — is shown at the top of the product page.

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Product types

Pages for private customers
Garden roses for the family garden, with minimal care  → ORIGINAL®
Premium garden roses – instant impact, a truly showpiece garden  → EXTRA®
Pages for professionals and private customers
Roses for public spaces – large areas, sustainable maintenance  → NATURAL®
Roses for projects – hedge and row planting, fast implementation  → RAPID®
For professional partners only
Production – propagation material for garden roses, wholesale  → NEONATAL®

Company details

PharmaRosa Ltd.
Company registration number: 01-09-717479
VAT number: 13075314-2-43
Plant health registration no.: HU130721
Bank account (IBAN):
HU85117631891388688400000000
BIC (SWIFT): OTPVHUHB
Bank name: OTP Bank Nyrt.