Romantic rose

52-693-1
52-693-2

Paul Bocuse™

Générosa®

MASpaujeu – Dominique Massad

Warm peach tone with a soft orange undertone. - nostalgia rose - strong, noticeably fragrant rose - complex, fruity-muscatel aroma

– Large, cup-shaped blooms in soft peach tones
– Strong, complex fruity-muscatel fragrance
– Reliable repeat flowering with generous second flush
– Upright, bushy shrub with dense, healthy foliage
– Good heat and drought tolerance; hardy to H7
Special feature: Nostalgic Romantica style rose inspired by chef Paul Bocuse.
Thoughtful planning – Horticultural experience
Paul Bocuse™
pharmaROSA® ORIGINAL 2-litre own-root potted rose
19,20 €
pcs
Direct from the grower
In stock for immediate dispatch
Delivery: 8–11 working days
4 (6372)
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PAUL BOCUSE™ – apricot nostalgia rose - Massad

If You dream of a romantic, peach-toned rose that settles calmly into an Irish family garden, Paul Bocuse is an easy-going nostalgia shrub that rewards You with full, cup-shaped blooms and a rich, fruity-muscatel fragrance. Its remontant, cluster-flowered habit brings generous waves of colour through the season, while its own-root vigour promises a long-lived, reliably flowering bush that regenerates well and stays attractive over many years. In our damp, variable weather – with soil that can sit wet unless You think about drainage – this upright, densely foliaged rose forms a well-filled, mid-green backdrop for soft peach-pink blossoms that shift gently in tone as they open. Over time, pollinator-friendly, open-centred clusters and good heat tolerance make it as practical as it is romantic, giving You an easy-care, characterful rose that fits beautifully beside paths, cottage-style borders and welcoming front gardens. Plant, water, feed a little, and let it follow its natural rhythm from strong roots in year one, fuller shoots in year two and its best ornamental show by year three.



Use cases

Target areaReason
Front garden focal shrub Upright habit and 120–180 cm height give an immediate presence beside the front door or driveway, while the nostalgic peach blooms create a warm welcome with relatively undemanding care for beginners
Small cottage-style rose group (1–3 plants) Cluster-flowered, repeat-blooming cups form a soft, romantic block of colour in a small bed, ideal for traditional cottage looks without needing a complex planting plan for homeowners
Mixed border with perennials Dense, mid-green foliage provides a strong backdrop that blends easily with cranesbills or obedient plant, letting You weave roses into existing mixed borders while keeping the overall maintenance routine straightforward for busy
Cut-flower corner in a family garden Large, double, L-sized flowers with strong scent are excellent for cutting, so one shrub in a sunny corner can supply vases of scented blooms without needing a dedicated, high-effort cutting garden for families
Sunny, sheltered coastal front garden Good heat tolerance and robust shrub structure cope well with exposed, breezy sites where You pay a bit more attention to excess rain and heavy soil staying well drained for coastal
Feature rose in a 40–50 litre patio container Own-root growth adapts steadily to life in a large pot, creating a long-lived specimen for terraces or balconies when You provide a minimum 40–50 litre container and regular watering for urban
Pollinator-friendly family bed Open-centred, scented clusters with accessible stamens attract bees and other pollinators, so a small group can turn an ordinary flower bed into a lively, wildlife-friendly corner for nature-lovers
Long-term backbone shrub in a rose border Own-root, medium-maintenance shrubs establish strongly, then settle into a stable, long-lived framework that supports evolving planting schemes and gives structure through many seasons for planners

Decorating ideas

  • Romantic cottage trio – Plant three Paul Bocuse™ in a loose triangle with pink cranesbills at their feet to create a soft, billowing cottage feel – ideal for homeowners who want romance without fussy upkeep
  • Welcoming front walk – Line a short path with two or three shrubs underplanted with low blue catmint to frame your entrance in scented peach and cool blue – perfect for busy families improving kerb appeal
  • Peach and lavender border – Combine this rose with lavender and rosemary in a sunny strip for a Mediterranean-inspired, low-fuss border that still feels lush – great for urban gardeners with limited time
  • Patio statement pot – Grow one plant in a 40–50 litre terracotta container, adding trailing thyme around the rim, to bring colour and fragrance right onto the terrace – suited to balcony and small-yard spaces
  • Wildlife-friendly corner – Mix Paul Bocuse™ with obedient plant and cranesbills to provide continuity of bloom and nectar, making a gentle wildlife haven – ideal for nature-conscious cottage-garden enthusiasts

Technical cultivar profile
PropertyData
Name and registration Romantic shrub rose from the Générosa® collection; registered as MASpaujeu, marketed as Paul Bocuse™ Générosa® MASpaujeu, with American Rose Society exhibition name Paul Bocuse™.
Origin and breeding Bred by Dominique Massad, Roseraies Pierre Guillot, France, from (unknown seedling × ‘Graham Thomas’) × ‘Davidoff’; bred 1992, introduced and registered in 1997 by Roseraie Guillot.
Growth and structure Vigorous, upright shrub 120–180 cm high and 90–150 cm wide, with dense, slightly glossy mid-green foliage and moderate prickliness; forms a substantial, shrub-like presence in beds and borders.
Flower morphology Large, double, cup-shaped blooms with 26–39 petals, borne mainly in clusters; remontant with a generous second flush, offering repeat waves of ornamental bloom suitable for garden display and cutting.
Colour and phenology Warm peach with soft orange undertones, shifting to peach-pink and pale pastel tones as flowers mature; colour holds reasonably well, though stronger fading occurs in intense sunlight over the flowering period.
Fragrance and aroma Strong, noticeable scent with a complex, fruity-muscatel character; the fragrance is easily appreciated both in the garden and when stems are cut for indoor arrangements and fragrance-focused plantings.
Rose hip characteristics Rose hips form only sparsely; when present they are small, ovoid, orange-red hips around 10–15 mm in diameter, adding a light seasonal accent rather than a dominant ornamental feature in autumn.
Resistance and hardiness Hardy to approximately −26 to −23 °C (USDA 5b, RHS H7, Swedish zone 4); medium overall disease resistance with good black spot resistance, moderate susceptibility to mildew and rust, and good heat tolerance.
Horticultural recommendations Best in sunny positions with well-drained soil; plant 95–105 cm apart in groups, up to 180 cm as a specimen. Medium maintenance; deadhead spent blooms, irrigate in prolonged drought, and protect from late spring frost.

PAUL BOCUSE™ offers romantic peach flowers, strong fragrance and dependable repeat blooming on a long-lived, own-root shrub that adapts well to Irish gardens, making it a reassuring choice if You would like an easy, characterful rose.

Detailed product attributes

Product Identification Data

Product Name: PAUL BOCUSE™ – apricot nostalgia rose - Massad
Product Type: pharmaROSA® ORIGINAL - 2-litre own-root potted rose
Cultivar Authenticity: Verified:19.09.2025
Cultivar Merit Rating: premium silver
Item Number: [734] 52-693 (14.02.2026) pharmarosa.ie

Name and Registration

Cultivar Name Meaning: The name was given in honour of the French chef Paul Bocuse.
Trade Name: Paul Bocuse™ Générosa® MASpaujeu
Rose Group: Romantica, Shrub
Commercial Type: nostalgia rose
Commercial Group: Romantic rose
Exhibition Category: cut flower; shrub rose
Collection: Générosa®

Origin and Breeding

Initial Distributor: Roseraie Guillot (France)
Breeder: Dominique Massad
Breeding Company / Institution: Roseraies Pierre Guillot (France)
Breeding Year: France, 1992
Parentage: (unknown seedling × ‘Graham Thomas’) × ‘Davidoff’

Growth and Structural Characteristics

Height: 3.9-5.9ft (120-180 cm)
Spread: 3-4.9ft (90-150 cm)
Growth Habit: upright
Foliage: The variety has dense foliage. Its leaves have a slightly glossy surface and a mid-green shade.
Prickliness: moderately thorny
Self-Cleaning Description: Spent flowers often remain on the plant and require subsequent removal.
Self-Cleaning Intensity: Self-cleaning: weak.

Flower Morphology

Petal Count: 26-39
Flower Fullness: double flowered
Flower Form: cup-shaped
Flower Size: L (2,75-3,95 in)
Inflorescence Type: cluster-flowered
Colour Code: ARS code: AB RHS code: RHS 36C (outer), RHS 34A (inner)
Repeat Flowering: Remontant, with a generous second flowering.

Colour Data and Phenology

Colour: peach
Flower Colour: Warm peach tone with a soft orange undertone.
Closed Bud: Bud of rich orange–peach colour with a slightly silky sheen.
Freshly Opened Flower: Creamy peach base with a brighter, orange-tinged inner petal surface.
Full Bloom: Uniform peach-pink with a slightly more yellowish shade towards the centre.
Pre-Fading Flower: Light pastel apricot with a pale pink fade at the edges.
Colour Fading Description: As the flower opens, the warm peach hue fades to peach‑pink and then to a light, pastel peach tone; in strong sunlight it fades more markedly.

Fragrance and Aroma

Fragrance Strength: strong, noticeably fragrant rose
Fragrance Character: complex, fruity-muscatel aroma
Pollinator Attraction: Double yet open flower form with readily accessible stamens makes this variety attractive to pollinating insects.
Pollinator-Friendly Rating: Its double yet open-centred flowers with easily accessible stamens attract pollinators effectively, therefore pollinator-friendly.

Rose Hip Characteristics

Rose Hip Shape: egg-shaped
Rose Hip Colour: orange-red
Rose Hip Notes: Rose hip formation is generally sparse; occasionally an ovoid, orange-red rose hip 10–15 mm in diameter may form.

Resistance and Hardiness

Hardiness (°C): -26–-23 °C
Heat and Drought Tolerance Description: Tolerates summer heat well; requires irrigation during prolonged dry periods.
Disease Resistance: medium
  • powdery mildew – medium
  • black spot – resistant
  • rust – medium

Horticultural Recommendations

Recommended Spacing: for mass planting 105 cm, for hedging 95 cm, as a specimen 180 cm
Planting Density: square planting 0,9 plant/m², hexagonal arrangement 1,0 plant/m²
Partial Shade Tolerance: Preferably for a sunny location
Maintenance Requirements: Maintenance requirement medium; occasionally requires pest control.
Key Uses: flower bed, edging, specimen, cut flower, park

Notes

Strengths: Thoughtful planning – Horticultural experience
Companion Plants: Delosperma cooperi - crimson ice plant Physostegia virginiana 'Rosea' - obedient plant Geranium species - garden cranesbills
Note: Requires protection from spring frost.
PAUL BOCUSE™ – apricot nostalgia rose - Massad
Warm peach tone with a soft orange undertone. - nostalgia rose - strong, noticeably fragrant rose - complex, fruity-muscatel aroma
Online rose order - peach - nostalgia rose - Paul Bocuse™ - (3.9-5.9ft (120-180 cm))
Inflorescence: cluster-flowered Height: 3.9-5.9ft (120-180 cm) Flower shape: cup-shaped Winter hardiness: 6b peach - Roseraie Guillot (France) nostalgia rose - Flower size: L (2,75-3,95 in) Flower size: L (2,75-3,95 in) - Height: 3.9-5.9ft (120-180 cm) Height: 3.9-5.9ft (120-180 cm) - Flower fullness: double flowered Paul Bocuse™ - Roses in the garden | pharmaROSA® Original - premium silver Dominique Massad

We showcase the external appearance of the roses available for online purchase from our webshop.


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Information

In what condition do we send the rose from our online webshop?

Let us ask ourselves the question. What would I like to use the rose for?
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Care guide

Our product is a rose grown with unique pharmaROSA® cultivation technology!

2 litre, own-root, potted rose.
With shoots appropriate to the season.
With roots thoroughly interwoven through the growing medium.
Quality in line with the requirements of the E.N.A. (European Nurserystock Association).
In unique packaging that prevents damage.
Can be planted during frost-free periods.
True-to-type rose plant with an individual identifier.

The pharmaROSA® own-root potted rose is a well-rooted plant that supports reliable establishment when planted and cared for properly, so it can be planted whenever the soil is not frozen.


Stock: several varieties and several stages of development in a short stock section.
Shoot system: intensive growth of fresh basal shoots on a young plant.
Root system: presentation of the strong root system interwoven through the growing medium with the pot removed.
Balance: mature plant where the development of the root system and the shoots is in harmony.

Information about the videos
The video series is not a “seasonal showcase”, but makes the essence of pharmaROSA® own-root production tangible: how the plant is built, what the root system is like and how the shoots renew themselves. The footage was therefore taken at different times, showing plants at different stages of development, so mixed leaf coverage or differing growth stages may appear in the videos. This is not a “sample” of the batch delivered, but an illustration of how the technology works. The current condition of the rose available to order — typical of the given period and similar to what you can expect to receive in the parcel — is shown at the top of the product page.

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Pages for professionals and private customers
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For professional partners only
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Company details

PharmaRosa Ltd.
Company registration number: 01-09-717479
VAT number: 13075314-2-43
Plant health registration no.: HU130721
Bank account (IBAN):
HU85117631891388688400000000
BIC (SWIFT): OTPVHUHB
Bank name: OTP Bank Nyrt.