Bedding rose

53-321-1
53-321-2

Ville de Courbevoie

Bedding rose

EVEgriffic – Jérôme Rateau

Mid-pink outer petals with a subtle, lighter inner shade. - bedding floribunda rose - very weak, barely noticeable scented rose - scent description not available

– Abundant, repeat flowering all season
– Award-winning floribunda for beds and borders
– Bushy, dense habit for structured plantings
– Good colour retention in sun and heat
– Medium hardiness, suitable for Irish gardens
Special feature: Produces decorative small red hips in autumn.
Nature-friendly garden design – Low maintenance
Ville de Courbevoie
pharmaROSA® ORIGINAL 2-litre own-root potted rose
18,80 €
pcs
Direct from the grower
In stock for immediate dispatch
Delivery: 8–11 working days
4.5 (6748)
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VILLE DE COURBEVOIE – pink bedding floribunda rose – Rateau

The floribunda bedding rose Ville de Courbevoie offers a reliable way to create neat, romantic flower beds without demanding gardening work. Compact and naturally bushy, it fills out low borders and front gardens with dense, mid-green foliage and tidy, medium-sized clusters of blooms. Its long flowering season brings wave after wave of colour, starting in vivid pink buds that open to pearly pastel shades, keeping beds fresh even in changeable summers with frequent rain and wind. As an own-root plant it forms a balanced, long-lived structure in your soil, quietly regenerating and staying attractive from year to year with minimal pruning. In the first year it concentrates on roots, in the second on stronger shoots, and by the third season it shows full ornamental impact with rounded, hedge-like mounds that suit Irish family gardens. Its medium maintenance needs mainly mean simple deadheading and basic feeding, while moderate, regular watering keeps it happy through drier spells.



Use cases

Target area Reason
Front garden bed along a path or driveway Compact height and bushy habit create a tidy, low border that stays within bounds, ideal where you want structure without constant clipping; the own-root plant thickens gradually, giving a durable border edge over the years for beginners
Mixed cottage-style border with perennials Abundant cluster-flowering in soft mid-pink blends easily with cottage plants such as lady’s mantle and woodland sage, giving continuous colour between perennial flushes and keeping the border lively even when some perennials are resting, well suited to a relaxed cottage look
Small group planting in lawn (3–5 plants) Planting a tight group allows the rounded shrubs to grow together into a single, eye-catching island, its repeated flowering and good colour retention providing a focal point that looks designed yet simple to care for, suiting those who like low-fuss impact
Low informal hedge in a family garden Recommended spacing for hedging helps form a soft, flowering screen at around waist height, enough to mark boundaries or hide low structures without blocking light, and the moderate prickliness subtly discourages trampling in play areas, appealing to practical families
Urban front garden in sun Prefers sunny positions and copes well with typical suburban conditions, giving reliable clusters of flowers in a small footprint; its medium disease resistance is manageable with basic care even where surrounding hard surfaces reflect heat, making it attractive for busy town gardeners
Large patio container or balcony tub Performs well in containers when planted in a minimum 40–50 litre pot with free-draining compost; the dense foliage and repeat flowering create a generous display that can be enjoyed close-up from seating areas, ideal for compact balconies
Public-style planting or shared courtyard bed Originally bred for bedding and park use, it maintains a neat outline and remontant flowering with moderate, routine care, suiting shared spaces where several people tend the bed and need a forgiving, steady performer that pleases a wide range of neighbours
Small family garden with heavier soil Own-root growth helps it adapt gradually to local soil and care, forming a resilient shrub that copes well once drainage is improved in heavier ground often found in Irish gardens, even where frequent rain and cool humidity encourage fungal problems, reassuring for cautious beginners

Decorating ideas

  • Romantic Path Edge – line a front path with Ville de Courbevoie and Alchemilla mollis for frothy lime-green edging under soft pink clusters – for lovers of welcoming, romantic entrances
  • Cottage Trio Island – plant three roses in a triangle in the lawn, underplant with low-growing woodland sage to weave purple spires through the pink flowers – for those who want impact from just a few plants
  • Pastel Patio Tub – place one rose in a 40–50 litre container and surround with trailing ivy and white lobelia to soften the rim – for balcony or terrace owners seeking easy long-season colour
  • Soft Boundary Hedge – create a low hedge along a front boundary, alternating Ville de Courbevoie with shrubby cinquefoil for textural contrast – for families wanting a gentle, child-friendly garden divide
  • Urban Bed Makeover – refresh a tired small bed by repeating this rose in groups of three against a background of compact hydrangeas – for busy urban gardeners wanting a simple, reliable refresh

Technical cultivar profile
Characteristic Data
Name and registration Ville de Courbevoie – bedding floribunda rose, registered as EVEgrific; ARS exhibition name Ville de Courbevoie. Belongs to the bed rose commercial group and floribunda rose group.
Origin and breeding Bred by Jérôme Rateau in France in 2011, introduced in 2021 by Les Roses Anciennes André Eve, who also acted as initial distributor. Name honours the French town of Courbevoie.
Awards and recognitions Gold medal for floribunda at Nyon rose trials 2021, silver medal for floribunda in Rome 2021, plus certificates of merit at Saverne and Le Roeulx in 2021, confirming strong garden and show performance.
Growth and structure Bushy, compact shrub typically 70–110 cm tall and 50–70 cm wide, with dense, mid-green, slightly glossy foliage. Moderately prickly stems; overall suited for bedding, low hedges and small-group plantings.
Flower morphology Medium-sized, double, cup-shaped blooms with 26–39 petals, borne in clusters. Remontant, with an abundant second flush after the main flowering. Spent blooms benefit from deadheading to maintain a tidy display.
Colour and phenology Mid-pink outer petals with lighter inner shades; vivid pink buds open to uniform mid-pink with subtle creamy reflexes, then fade to pale pastel, almost pearlescent at the edges, while retaining colour reasonably well in sun.
Fragrance and aroma Fragrance is very weak, barely noticeable, making it suitable near seating where strong perfume is not desired. Not primarily chosen for scent; emphasis is on visual effect and repeated flowering.
Rose hip characteristics Produces moderately abundant, spherical red hips, typically 6–10 mm across. These add a light decorative effect in late season if flowers are not deadheaded, and can provide some seasonal wildlife interest.
Resistance and hardiness Hardy to approximately −21 to −18 °C (RHS H7, USDA 6b, Swedish Zone 3). Disease resistance is medium to powdery mildew, black spot and rust, requiring occasional preventive care and good cultural practice.
Horticultural recommendations Best in sunny positions with well-drained soil; regular watering during prolonged dry spells. Suitable for beds, containers (minimum 40–50 litres), hedging and urban plantings. Spacing 35–65 cm depending on use and density.

Ville de Courbevoie gives long-season pink colour, a compact, easy-care habit and adaptable own-root longevity, making it a reassuring choice if you want a dependable rose you can simply plant and enjoy over many years.

Detailed product attributes

Product Identification Data

Product Name: VILLE DE COURBEVOIE – pink bedding floribunda rose - Rateau
Product Type: pharmaROSA® ORIGINAL - 2-litre own-root potted rose
Cultivar Authenticity: Verified:29.06.2025
Cultivar Merit Rating: premium bronze
Item Number: [1378] 53-321 (14.02.2026) pharmarosa.ie

Name and Registration

Cultivar Name Meaning: The name refers to the French town of Courbevoie.
Synonym Name: Ville de Courbevoie®
Original Commercial Cultivar Name: Ville de Courbevoie
Trade Name: Ville de Courbevoie Bedding rose EVEgrific
Rose Group: Floribunda
Commercial Type: bedding floribunda rose
Commercial Group: Bed rose
Exhibition Category: bed -/floribunda show
Collection: Bedding rose

Origin and Breeding

Initial Distributor: Les Roses Anciennes André Eve (France)
Registration Year: 2021 (ARS registration name: EVEgrific)
Breeder: Jérôme Rateau
Breeding Company / Institution: Les Roses Anciennes André Eve
Breeding Year: France, 2011
Parentage: unknown

Awards and Honours

Competition and Show Awards: Nyon – gold medal (floribunda) (2021); Saverne – certificate of merit (2021); Rome – silver medal (floribunda) (2021); Le Roeulx – certificate of merit (2021)

Growth and Structural Characteristics

Height: 2.3-3.6ft (70-110 cm)
Spread: 1.6-2.3ft (50-70 cm)
Growth Habit: bushy
Foliage: The variety has dense foliage, with leaves that have a slightly glossy surface and a mid-green shade.
Prickliness: moderately prickly
Self-Cleaning Description: According to the descriptions, removing faded (spent) blooms afterwards is recommended.
Self-Cleaning Intensity: Self-cleaning is likely moderate.

Flower Morphology

Petal Count: 26-39
Flower Fullness: double-flowered
Flower Form: cup-shaped
Flower Size: M (1,5-2,75 in)
Inflorescence Type: cluster-flowered
Colour Code: ARS code: pb RHS code: 62C (outer), 158D (inner)
Repeat Flowering: Remontant, with an abundant second flowering.

Colour Data and Phenology

Colour: pink
Flower Colour: Mid-pink outer petals with a subtle, lighter inner shade.
Closed Bud: Vivid pink with subtle, slightly darker flushes.
Freshly Opened Flower: Deeper pink at the tips, fading to a paler tone towards the base.
Full Bloom: Uniform mid-pink surface with slight inner cream-coloured reflexes.
Pre-Fading Flower: It fades to a light pastel pink, becoming pearlescent towards the edges.
Colour Fading Description: During opening the mid-pink gradually fades to a pale pastel pink, with a pearlescent fading at the edges.

Fragrance and Aroma

Fragrance Strength: very weak, barely noticeable scented rose
Fragrance Character: scent description not available
Pollinator Attraction: Semi-double flowers (13–25 petals) provide only moderate attraction to pollinators because the partially filled bloom form partly conceals the stamens, reducing nectar and pollen accessibility.
Pollinator-Friendly Rating: Its double flowers partially conceal the stamens and only moderately attract pollinators; therefore it is at best partially pollinator-friendly.

Rose Hip Characteristics

Rose Hip Shape: spherical
Rose Hip Notes: Moderately abundant, 6–10 mm in diameter, spherical red rose hip.

Resistance and Hardiness

Hardiness (°C): -21–-18 °C
Heat and Drought Tolerance Description: Tolerates heat well; requires regular watering during prolonged dry periods.
Disease Resistance: medium
  • powdery mildew – medium
  • black spot – medium
  • rust – medium

Horticultural Recommendations

Recommended Spacing: for mass planting: 40 cm; for hedging: 35 cm; as a specimen plant: 65 cm
Planting Density: in square planting 5,7 plants/m², in hexagonal arrangement 6,5 plants/m²
Partial Shade Tolerance: Preferably for sunny spots
Maintenance Requirements: Maintenance requirement medium; occasional plant protection required.
Key Uses: flower bed, container, park, urban green space

Notes

Strengths: Nature-friendly garden design – Low maintenance
Companion Plants: Alchemilla mollis - lady's mantle Potentilla fruticosa - shrubby cinquefoil Salvia nemorosa - woodland sage
Note: -
VILLE DE COURBEVOIE – pink bedding floribunda rose - Rateau
Mid-pink outer petals with a subtle, lighter inner shade. - bedding floribunda rose - very weak, barely noticeable scented rose - scent description not available
Rose Shopping Online - pink - bedding floribunda rose - Ville de Courbevoie - (2.3-3.6ft (70-110 cm))
Inflorescence: cluster-flowered Height: 2.3-3.6ft (70-110 cm) Flower shape: cup-shaped Winter hardiness: 6b pink - Les Roses Anciennes André Eve (France) bedding floribunda rose - Flower size: M (1,5-2,75 in) Flower size: M (1,5-2,75 in) - Height: 2.3-3.6ft (70-110 cm) Height: 2.3-3.6ft (70-110 cm) - Flower fullness: double-flowered Ville de Courbevoie - Roses in the garden | pharmaROSA® Original - premium bronze Jérôme Rateau

We showcase the external appearance of the roses available for online purchase from our webshop.


Which product type is right for you?


Information

In what condition do we send the rose from our online webshop?

Let us ask ourselves the question. What would I like to use the rose for?
Flower? - Location? - Screening? - Fragrance? - Height? - Breeder? - Rose hip?

Rose purchasing information
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Care guide

Our product is a rose grown with unique pharmaROSA® cultivation technology!

2 litre, own-root, potted rose.
With shoots appropriate to the season.
With roots thoroughly interwoven through the growing medium.
Quality in line with the requirements of the E.N.A. (European Nurserystock Association).
In unique packaging that prevents damage.
Can be planted during frost-free periods.
True-to-type rose plant with an individual identifier.

The pharmaROSA® own-root potted rose is a well-rooted plant that supports reliable establishment when planted and cared for properly, so it can be planted whenever the soil is not frozen.


Stock: several varieties and several stages of development in a short stock section.
Shoot system: intensive growth of fresh basal shoots on a young plant.
Root system: presentation of the strong root system interwoven through the growing medium with the pot removed.
Balance: mature plant where the development of the root system and the shoots is in harmony.

Information about the videos
The video series is not a “seasonal showcase”, but makes the essence of pharmaROSA® own-root production tangible: how the plant is built, what the root system is like and how the shoots renew themselves. The footage was therefore taken at different times, showing plants at different stages of development, so mixed leaf coverage or differing growth stages may appear in the videos. This is not a “sample” of the batch delivered, but an illustration of how the technology works. The current condition of the rose available to order — typical of the given period and similar to what you can expect to receive in the parcel — is shown at the top of the product page.

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Product types

Pages for private customers
Garden roses for the family garden, with minimal care  → ORIGINAL®
Premium garden roses – instant impact, a truly showpiece garden  → EXTRA®
Pages for professionals and private customers
Roses for public spaces – large areas, sustainable maintenance  → NATURAL®
Roses for projects – hedge and row planting, fast implementation  → RAPID®
For professional partners only
Production – propagation material for garden roses, wholesale  → NEONATAL®

Company details

PharmaRosa Ltd.
Company registration number: 01-09-717479
VAT number: 13075314-2-43
Plant health registration no.: HU130721
Bank account (IBAN):
HU85117631891388688400000000
BIC (SWIFT): OTPVHUHB
Bank name: OTP Bank Nyrt.